Value Development and Acceleration

Value Development and Acceleration

Optimizing Your Intellectual Property
Exploit your unique hidden or underutilized assets

  • Creation of Sophisticated and Impactful Business Content
  • Conceptualization and Development of Educational or Training Curriculum and Platforms
  • Development of Publishing Operations Model
    Competitive Differentiation Strategies
  • IP Productization
    Commercialization Strategy
    Go-to-Market Campaign
    Program Marketing and Merchandising Initiatives

Market-Defining Visionary Leadership
Challenge entrenched assumptions, re-cast what’s possible and build domain ownership

  • Leadership Positioning Platforms (Industry and Competitive Context)
  • Results-Enabling Messaging Content
    Honing Your Unique Voice
    Messaging Architecture
  • Alignment of Leadership Intent with Behavior
  • Development of the Touch Point Strategy

Consequential Strategic Partnerships and Alliances
Attract the right resources for growth; build coalitions for influence and leadership

  • End-to-End Management
    Research and Qualification; Recruitment and Negotiation; Partnership Agreements; Integration Strategy
  • Pitch Design; Content/Business Case Development; Presentation Coaching

Evidence-Based Messaging Strategies
Control the conversation with facts and evidence; neutralize ‘alternative truth’ opposition; inspire engagement with your agenda

  • “The Word Painter” Messaging Content
  • Opposition Strategies for Post-Truth and Alternative Facts Attacks
    Control the conversation with facts and evidence; neutralize ‘alternative truth’ opposition; inspire engagement with your agenda
  • What’s Your Point? The Messaging Makeover
  • Brand Storytelling
    Develop Your Unique Narrative
    Via the spectrum of social tools – digital, virtual, mobile

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